A passion project started by a mediocre golfer making things in his spare time.

We represent the underground golf community, challenging traditional norms of attire by fusing street and functionality. Beyond creating golf things, our mission is to convey individuality, confidence, and nonconformity through collections that embody fun, freedom, and creativity, regardless of background or upbringing.

Pushing the limits and stereotypes of golf, envisioning a future where our brand is synonymous with a paradigm shift in golf apparel. Looking beyond the present, we are dedicated to a continuous evolution and reshaping of golf culture and style.

Our mission is not just about selling great on and off course attire; it's about fostering a community that embraces inclusivity and self-expression, making James Fore more than a brand – it's a vision, a movement, and a commitment to limitless possibilities in golf.

This is our journey to redefine golf culture. James Fore Golf is not just about the game; it's a statement of authenticity, breaking free from the ordinary and creating a space where individuality thrives.